
Client
Ideasoft
Services
Branding
Branding
Branding
Branding
Brand Strategy
Brand Strategy
Brand Strategy
Brand Strategy
Logo Refinement
Logo Refinement
Logo Refinement
Logo Refinement
Visual Identity Design
Visual Identity Design
Visual Identity Design
Visual Identity Design
Brand Guideline
Brand Guideline
Brand Guideline
Brand Guideline
Motion Design
Motion Design
Motion Design
Motion Design
Year
2025
Ideasoft steps into the future with its renewed brand identity 💙
Overview
As a leading e-commerce infrastructure provider in Turkey, Ideasoft refreshed its visual identity to reflect a future-focused vision. Our collaboration included a full brand identity, guidelines, and a motion logo—unifying the brand across all touchpoints.








Building on its strong foundation and industry expertise, Ideasoft evolved toward a more modern and flexible visual language.
Building on its strong foundation and industry expertise, Ideasoft evolved toward a more modern and flexible visual language.
The refreshed identity clearly expresses the brand’s technological strength, innovation, and future vision in a fast-changing digital landscape.
The refreshed identity clearly expresses the brand’s technological strength, innovation, and future vision in a fast-changing digital landscape.








Rooted in Ideasoft’s core values, we created a contemporary and timeless identity.
Rooted in Ideasoft’s core values, we created a contemporary and timeless identity.
Rooted in Ideasoft’s core values, we created a contemporary and timeless identity.
Rooted in Ideasoft’s core values, we created a contemporary and timeless identity.
The refined logo, updated color and typography, dynamic motion logo, and comprehensive brand guidelines together strengthen the brand’s digital-first and future-ready presence.
The refined logo, updated color and typography, dynamic motion logo, and comprehensive brand guidelines together strengthen the brand’s digital-first and future-ready presence.




The renewed Ideasoft identity is built around clarity, trust, and technological competence.
The logo and visual language balance the brand’s established experience with a forward-looking, modern character—creating a strong and recognizable presence in the e-commerce ecosystem.
The renewed Ideasoft identity is built around clarity, trust, and technological competence.
The logo and visual language balance the brand’s established experience with a forward-looking, modern character—creating a strong and recognizable presence in the e-commerce ecosystem.
























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Thx
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