Client

Ango.ai

Services

Branding

Logo Design

Visual Identity Design

UX Research

Design System

Web Design

Year

2021

Ango AI is building the human-in-the-loop data infrastructure that helps AI teams create, review, and ship high-quality data at scale.

Overview

Turning complex AI workflows into a clear and scalable digital experience.

Ango AI brings annotation, review, automation, and human feedback into a unified platform built for AI development. Our challenge was to translate this technical depth into a brand and digital experience that feels clear, precise, and easy to navigate.

We shaped the experience around clarity and flexibility, creating a consistent visual system that makes complex workflows easier to understand while giving the product a distinctive and future-focused identity.

Some logo redesign projects go wrong. And turn into full-blown brand rehauls. When the inspiration hits,you
must go with it.

In collaboration with the data labeling platform Ango AI, we worked on its logo redesign project. The drastic change meant that we could convey Ango's message with much more
of a modern look.

The key to a successful rebrand project is to include every member of the company in it, in a way. What better way than some brand materials?

Let's dive into the details. The possibilities of Ango's AI technology are endless, so we broke them down into bite-sized content sections supported by custom illustrations.

Visually presenting the audio data labeling process was challenging. In the end, we found the right representation by combining the dashboard and audio message details in a more abstract and approachable way.

And then there's the heart of almost every website: the demo request page. If you're in the business of data, you need people to reach out. The Ango team simplified the inquiry process, while we brought it into the website's visual language — with a cheeky appearance from the new logo.

Look at them go! Combining modern lines with dynamic movement adds just what the website needs. A little fun.

Thx

You might want to see additional creativity

All Works

Let's create something unique together.

Schedule a call

London Office

AA House 23127 Old Gloucester Street

London - UK

Istanbul Office

Officelink - Piazza AVM,
Maltepe

Istanbul - TR

Behance

Dribbble

Let's create something unique together.

Schedule a call

London Office

AA House 23127 Old Gloucester Street - London - UK

Istanbul Office

Officelink - Piazza AVM, Maltepe Istanbul - TR

Behance

Dribbble

Let's create something unique together.

Schedule a call

London Office

AA House 23127 Old Gloucester Street - London - UK

Istanbul Office

Officelink - Piazza AVM, Maltepe Istanbul - TR

Behance

Dribbble

Let's create something unique together.

Schedule a call

London Office

AA House 23127 Old Gloucester Street

London - UK

Istanbul Office

Officelink - Piazza AVM,
Maltepe

Istanbul - TR

Behance

Dribbble

Client

Ango.ai

Services

Branding

Logo Design

Visual Identity Design

UX Research

Design System

Web Design

Year

2021

Ango AI is building the human-in-the-loop data infrastructure that helps AI teams create, review, and ship high-quality data at scale.

Overview

Some logo redesign projects go wrong. And turn into full-blown brand rehauls. When the inspiration hits,youmust go with it.

Some logo redesign projects go wrong. And turn into full-blown brand rehauls. When the inspiration hits,youmust go with it.